24 August 2009

The Spectacular Launch of the New E-Class W212

This AMAZING launch took place on the 23rd of July, 2009 at the Silver Star Showroom; Airport City. The new E-CLASS W212 is the ninth generation of the model to be produced after the first was released nearly sixty year ago in 1947.The W212 can easily be discerned as Mercedes E –CLASS from the front.

A striking feature of its front end design is the re-interpreted twin headlamp which comes now in a predominantly angular design. Other significant features of design are the large upright radiator grille, the arrow shaped bonnet, the prominently flared wheel arches and the tail lights now deeply inserted into the vehicle’s rear flanks.

Together these communicate the values of status, prestige; dynamism and superiority that have been typical of the Mercedes brand.Comfort; Safety, Reliability and Convenience are emphasized in what the W212 offers its customers. Lots of assistance systems for ensuring safe driving will be available in the E-CLASS market segment for the first time and thereby justifies its positioning as the “world’s best business saloon car.”